This 2024 has been inaugurated “Tourmalet bicycle gallery”, the new temple of road cycling in Barcelona, which incorporates numerous novelties for cycling lovers.
According to its Manager, Oscar Alcaraz “The famous Coll du Tourmalet with its 2,115m is a challenge that every cyclist dreams of and a recurring appointment at every Tour de France, in the same way we aspire that the Tourmalet Bike Gallery becomes a point of reference from which to cover all product or service needs that road cyclists may require as well as a meeting point to share the passion for cycling with our customers, members and friends.”
At a difficult time for the development of cycling shops as a side effect of post-pandemic trends, Allroad Cycling Group surprises us again this 2024 with its specialized proposal in road cycling.
For Alcaraz, “these difficult times also offer the opportunity to position yourself by pampering the customer and marking the competitive differences that will be consolidated when market demand is restored and the flood of balances with which several manufacturers have saturated the market ends.”
If last year we were already surprised with the launch of Gravel Planet Store, as the largest store in Europe specializing in Gravel cycling, which during 2023 has positioned itself as the reference store in this growing segment of cycling, this 2024 we present Tourmalet Bike Gallery, as a new center of reference specialized in road cyclingwhere you can find the best bicycle brands together with a wide range of technical clothing framed in its 4 single-brand stores as well as numerous technical services of high added value.
Tourmalet Bike Gallery is a twin store with Gravel Planet Store and between the two they represent the largest space focused on “Drop Bar” in the entire national territory with more than 80 different models on displayin short, a new territory for sports bike lovers, which is worth exploring in the heart of Barcelona.
“Tourmalet Bike Gallery is a twin store with Gravel Planet Store and between the two they represent the largest space focused on “Drop Bar” in the entire national territory with more than 80 different models on display”
“Women’s cycling as a differentiator” Although women still represent a modest percentage of the cycling community, they are making a strong entry into the road cycling universe due to the many benefits that cycling has for staying in perfect physical shape and the great ability of overcoming that the woman has to face the effort.
Tourmalet bicycle gallery positions itself as an advanced cycling store, with ranges from medium to elite, where both men and women will be perfectly represented. That is why they have adapted their offer in a balanced way for both genders with the aim that women will also find an offer of products and services specially designed for them.
Neither the bicycles, nor the clothes, nor the footwear should be unisex for the practice of cycling at an advanced level… the morphological differences between both sexes are important “bicycles designed for women are shorter between the seat and handlebars, the footwear is narrower and lower at the ankle and the pads on the breeches are designed to adapt to them”….To offer a service of the highest level, Tourmalet Bike Gallery also incorporates specialized female staff to advise women in more detail cyclist
“To offer a top-level service, Tourmalet Bike Gallery also incorporates specialized female staff to advise women cyclists in more detail”
At the current time of high price competition in the cycling market, Tourmalet Bike Gallery also presents a highly competitive offer with guaranteed minimum price for all its models and free financing…but it makes a difference in the field of dialogue, where each customer will be able to share their ideal of the perfect bike with the team of biomechanics and product experts at Tourmalet Bike Gallery, who will turn each customer’s dream into a new custom project at size
Beyond its offer and guidance, Tourmalet bicycle galleryplaces the customer at the center of its strategy and that is why it has created the Tourmallet Bike Club from where it offers its members numerous benefits and exclusive services ranging from preferential workshop and biomechanics services or exclusive promotions to the organization of events and regular routes.
Tourmalet configures its business model based on the strengths of stores that, ahead of their time in many cases, have made a difference in the cycling market in Barcelona. Emblematic stores such as PROBIKE (A great school, which leaves the orange of its logo an orphan, after its immersion in Escapa), such as PAVE (That made all the cyclists dream and left without warning), such as DOMENICA ( That I praise and promoted women in cycling)… all of them have inspired this new model of cycling shop that places the customer at the center of everything it does and will continue, in a way, live inside Tourmalet Bike Gallery.
During this month of January and as an opening campaign, the first visitors will be able to register for free at the Tourmalet Bike Club and take away the store’s exclusive sweater, as a welcome gift, with the first purchase.
“The first visitors can register for free at the Tourmalet Bike Club and take away the store’s exclusive sweater, as a welcome gift, with the first purchase»
The new store Tourmalet bicycle galleryis located in the Super illa in the center of Barcelona, on the street Council of One Hundred no. 7208015 (Between c/ Entenza and Vilamari)
Schedule of 12 to 8 pm without interruption from Monday to Friday
a loss 93 6559482
What’s up: 602251003
The post “THE NEW TEMPLE OF ROAD CYCLING, ALSO FOCUSES ON WOMEN” first appeared on GravelBikes.
The post “THE NEW TEMPLE OF ROAD CYCLING, FOCUSES ON WOMEN TOO” was published first on totGravel.